CSAA President Pam Petrow is a Featured Expert on the “Business of Security” at Securing New Ground

CSAA President Pam Petrow, president and CEO of Vector Security, is one of the featured presenters at the Security Industry Association (SIA)’s Securing New Ground^® (SNG^TM) at the Millennium Broadway Hotel in New York City. The event is coming up fast — October 28-29.

CSAA Executive Director Jay Hauhn, a former president of both SIA and CSAA, has participated in SNG as a speaker and presenter for many years. “SNG is a one-of-a-kind experience,” he says. “I have made it a priority to participate throughout my career in the security industry. It’s the event where you can really gain a sense of the market today and what is likely to happen tomorrow.”

According to SIA, Securing New Ground® (SNG) is about the “business of security. At SNG, C-level executives, new entrants, investors and security practitioners discuss and map the state of the security industry.” Participants in SNG will gain access ​​to unparalleled networking opportunities and valuable industry information, presented by ​​​market leaders sharing relevant industry information, not sponsored content.

Petrow will participate in a panel titled “Market Leaders Perspective: How Established Companies Stay Nimble and Relevant.”  In her session, she and moderator Kirk McDowell, Vice President, Platform Sales, alarm.com and co-panelist Tim Whall, Chairman & CEO, Protection 1, will discuss how successful companies grow and evolve over time. They will address how technological and industry shifts, the threat of new entrants, understanding your market and your customers’ aspirations, globalization, changing government regulations and more require companies to stay efficient and innovative to keep ahead of their competitors.

See the complete program and register at http://www.securityindustry.org/Pages/IndustryEvents/Securing-New-Ground.aspx